Ampersand

Annual 14



Hugo Jerks / Bachelor of Fine Arts

Your Most Important
2014
Silver gelatin prints
250cm x 250cm

25 people with the most important thing they own. Hugo Jerks’s work is centred around the idea of worth and personal value. The common social acceptance of unthoughtful consumption and its inherent nature to permeate society was one he wished to investigate. Moving away from objectivity, this work is centred around the notion of provoking deep, personal thought. What is the most important thing you own?